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IGA gets interactive to promote online ordering | Canadian Grocer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in February
By Rebecca Harris | January 31, 2020

IGA is putting an interactive twist on good old-fashioned promo codes. iga_sidlee_bannerThe Montreal-based grocer has launched a campaign to promote online ordering. EMOJIGA (emoji + IGA) invites people to text food emoji combinations to a bot at 909090, for free food items. For example, a doctor emoji and a pepper emoji will earn customers a free Dr. Pepper. Participants will receive a promo code to redeem their gift with their next online order at IGA.net.

http://www.canadiangrocer.com/top-stories/iga-gets-interactive-to-promote-online-ordering-92615
 

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